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Matchmaking

“Matchmaker, Matchmaker, make me a match, find me a find, catch me a catch…” Those famous lyrics from the musical, Fiddler on the Roof, haunted me 10 years ago when Tom and I were looking for our wedding venue. We had four very different experiences at the places we visited, all providing more evidence to me that most of us …

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The “No Show” Epidemic

In December 2020, Futuredontics conducted a national survey to assess how no-shows and last-minute cancellations were impacting practices in dentistry. Here’s some of what they found: 88% of practices have at least one no-show every day and 57% experience at least four to ten no-shows every week. 60% said Mondays were the worst days, with Fridays coming in second. Most …

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The Hero and the Guide

Because we are Verizon Wireless customers, we were able to subscribe free for one year to the new Disney+ movie channel. It not only has all the recent Disney movies the grandkids love, like Frozen and Moana, but also the ones I remember as a kid, like Cinderella and Lady and The Tramp. In addition, it owns Pixar, National Geographic, …

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Your Business Lifeline… the Telephone!

If you run any business, especially a dental or discretionary healthcare practice, here’s some staggering statistics you should know about: The average conversion rates of new patient phone calls in the US and Canada are only 34%. The percentage of calls that go unanswered in a dental office is between 40-50%. Out of those missed calls, 80% will choose not …

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Making Business Easy

I love shopping on Amazon and I adore using Netflix for my movies and shows. I’m a frequent Uber patron and a huge fan of CLEAR to scoot past security lines at major airports. I hardly ever actually go to the bank anymore because of the ease and convenience of Chase Bill Pay and Deposit by Phone. All of these …

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Top Ten Telephone Tips for New Patient Calls

Have Them At Hello! Being professional doesn’t mean you have to sound cold. Actually, quite the opposite! Make sure your initial telephone greeting sounds upbeat, friendly, and professional… and always identify the practice and yourself. Make a connection right away. Get the patient’s name at the beginning of the call and look for a way to make a personal connection, …

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Hang on a Sec!

Ever called a busy business and been instantly thrown into the depths of the dark, cold pit I call “Hold Hell” before you could utter a single word to properly defend yourself? How did we ever come to think that was a legitimate way to answer the telephone, let alone communicate that we’re a company that truly wants your business? …

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Answer First, Story Second

Last week, I had the privilege of being interviewed by media and advertising specialist, Randy Alvarez, for his show The Wellness Hour.  As we prepped for the show in the “green room”, Randy and I talked through some of the potential questions he would be asking me. When he asked, “Is downloadable audio the only way an administrator or practice …

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Making Business Easy

I love shopping on Amazon and I adore using Netflix for my movies and shows. I’m a frequent Uber patron and a huge fan of CLEAR to scoot past security lines at major airports. I hardly ever actually go to the bank anymore because of the ease and convenience of Chase Bill Pay and Deposit by Phone. All of these …

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Building Relationships

As I write this, Tom and I are on our way home from a quick but marvelous NYC getaway where we celebrated our second-year wedding anniversary. In three days, we took in Central Park and an outdoor lunch at Tavern on the Green, a rainy afternoon at the Metropolitan Museum trying our best to absorb the beauty and wonder on …